Start Dating service business plan

Dating service business plan

With an array of established market leaders, it’s incredibly important that you offer a unique service that sets you apart from competitors.

Thanks to market-leader Tinder – and new entrants like Dragon-backed Double – a whole host of dating apps have sprung up and the industry is undergoing a drastic shift from the more traditional monthly paid subscription sites to freemium apps.

With a busy market you’ll need a clear USP and a realistic revenue model.

Jason Del Rey was a senior reporter covering technology, branding, and company culture for Inc. Before joining Inc., his work appeared in Newsday, The (Newark) Star-Ledger, and the Staten Island Advance, and on In early 2007, Sam Yagan was convinced that Ok Cupid.com, the free dating site he and a partner founded in 2004, wasn't getting enough traffic.

The company didn't want to fork over the cash for a large ad campaign, but after a guerrilla marketing stunt flopped, Yagan and his team decided to try something completely different.

founder Gary Kremen said the only way to succeed was to stop catering only to men and do a much better job of targeting women.

Theresia Gouw Ranzetta, a general partner at Accel Partners, advised Ok Cupid to view Crazy Blind Date as a potential new business model, not just a PR stunt.

For still others, they just haven't focused either their time or energies on finding the right relationship for them.

Our service addresses these issues by making it possible for our clients to invest their limited time and energies meeting only with people who have the greatest potential to be their special someone.

Our selective clients wish to invest their limited time meeting only with people who have the greatest potential to be their special someone.

Intersections Matchmaking is a premium personalized matchmaking service designed for proactive professionals, executives and entrepreneurs who recognize that their choice of that special someone is a pivotal life decision best not left to chance alone.

Whereas the old agencies often did a lot of the searching for their members, meeting new clients before hand-picking their potential matches, the modern site allows users to do all the work, searching a database of other members and arranging meetings themselves.